ANACOM has decided to reduce from six to four months the withdrawal period during which the companies of the PT Group are prevented from developing any action designed to win back customers pre-selected by other operators.
In the view of the regulator, the establishment of a withdrawal period, during which the companies of the PT Group are prevented from undertaking any win-back action, is still regarded as an appropriate means to allow the client a free and informed choice of the service intended, trying it out and remaining free to continue being a client or to release himself from the contract, without being under any external pressure. However, the evolution of the competition situation justifies the reduction of the withdrawal period.
In fact, although by the end of 2005 the PT Group dominated largely the market of telephone services at a fixed location, with around 89% of accesses, at the level of telephone traffic at a fixed location the competitive situation is clearly different, the voice traffic share of the PT Group in minutes being reduced to 73%, which results not only from a significant increase of the weight of indirect access traffic, but also from an increase by 14% of the market share of alternative operators, in terms of minutes of direct access traffic.
Moreover, there are new instruments, in addition to the preventive win-back actions already in force, such as the SLRO and the extension of eligible pre-selection traffic, as well as the recent regulatory improvements introduced by ANACOM, at the level of the RUO and the PT ADSL network offers, which represent an additional encouragement towards a reinforcement in the short/medium term of competition in retail markets of telephone service at a fixed location. Under this conviction, the regulatory authority has decided to reduce by two months the withdrawal period during which the companies of the PT Group may not undertake any action to win back customers who have engaged other operators.
This determination of ANACOM enters into force 30 working days after it has been notified to the companies of the PT Group.
- Restrictive measures against action designed to win back pre-selected customers https://www.anacom.pt/render.jsp?contentId=369846
- Restrictive measures against action designed to win back pre-selected customers https://www.anacom.pt/render.jsp?contentId=1087072